2010

CSR AND THE FUTURE OF COMPANIES
This report analyzes the evolution of the culture of Corporate Social Responsibility in 2010, making reference to NGOs and trade unions. Furthermore, the effects of the implementation of Conciliation Policies is analyzed. This is the fourth Annual Report on Corporate Social Responsibility, which seeks to contribute to the social debate on the role of business in advanced economies, and generate market-oriented goods and services, are carriers of values and generating confidence. Each year, reports that keep some continuity , adopt , however , different approaches and focus their attention on changing sectors of activity. Successive reports have analyzed the challenges of CSR in terms of new management tools , social trust in the Spanish business and CSR in times of recession. Sectors and organizations under analysis concern the energy, construction , financial sectors , textiles, food, chemical, automotive, telecommunications, tourism, aviation, media and SMEs.
This year , the report pays attention to CSR and the future of the company, as well as two types of organizations for which socially responsible practices are essential. These are the NGOs and trade unions. For the second time, the CSR Report is addressed on the national and international context of economic difficulties, although some economies are already seeing some signs of recovery. In a situation in which the economic debate focuses mainly on the output of the crisis, it becomes even more important that organizations focus their attention on management models that are sustainable in the future. One of the issues that should , without a doubt , part of the agendas of the RSC , as shown in this report, is the reconciliation of work and family life. Although the number of Spanish companies developing reconciliation policies is limited, the companies themselves are convinced that these policies improve the organization and, in general , increase employee engagement. This report also incorporates the third edition of a survey of experts in CSR . Despite economic uncertainty does not seem to have diminished the interest of companies to CSR, the fact is that this third wave, possibly as a result of downsizing in organizations, has received a volume of response less than in previous times. Nevertheless, the responses confirm the trend of the previous year in terms of increasing social trust in business .
This report analyzes the evolution of the culture of Corporate Social Responsibility in 2010, making reference to NGOs and trade unions. Furthermore, the effects of the implementation of Conciliation Policies is analyzed. This is the fourth Annual Report on Corporate Social Responsibility, which seeks to contribute to the social debate on the role of business in advanced economies, and generate market-oriented goods and services, are carriers of values and generating confidence. Each year, reports that keep some continuity , adopt , however , different approaches and focus their attention on changing sectors of activity. Successive reports have analyzed the challenges of CSR in terms of new management tools , social trust in the Spanish business and CSR in times of recession. Sectors and organizations under analysis concern the energy, construction , financial sectors , textiles, food, chemical, automotive, telecommunications, tourism, aviation, media and SMEs.
This year , the report pays attention to CSR and the future of the company, as well as two types of organizations for which socially responsible practices are essential. These are the NGOs and trade unions. For the second time, the CSR Report is addressed on the national and international context of economic difficulties, although some economies are already seeing some signs of recovery. In a situation in which the economic debate focuses mainly on the output of the crisis, it becomes even more important that organizations focus their attention on management models that are sustainable in the future. One of the issues that should , without a doubt , part of the agendas of the RSC , as shown in this report, is the reconciliation of work and family life. Although the number of Spanish companies developing reconciliation policies is limited, the companies themselves are convinced that these policies improve the organization and, in general , increase employee engagement. This report also incorporates the third edition of a survey of experts in CSR . Despite economic uncertainty does not seem to have diminished the interest of companies to CSR, the fact is that this third wave, possibly as a result of downsizing in organizations, has received a volume of response less than in previous times. Nevertheless, the responses confirm the trend of the previous year in terms of increasing social trust in business .

EL SECTOR SERVICIOS Y LA TRANSPOSICIÓN DE LA DIRECTIVA EUROPEA AL CASO ESPAÑOL
En este contexto, este Informe se ha redactado con objeto de cubrir tres objetivos:
En primer lugar, presentar los rasgos básicos del sector servicios en España, aportando datos y elementos relativos a su peso actual en el conjunto de la economía y sobre la situación del sector (sección 2), lo cual se completa con un análisis de las principales fuerzas que explican el crecimiento del terciario en España en los últimos años, los cuales van a seguir operando en el mismo sentido en el futuro (sección 3).
El segundo objetivo del Informe es plantear las barreras e impedimentos que existen en el funcionamiento de los mercados de servicios, en buena parte debidas al cúmulo de regulaciones que afectan al acceso a la prestación de servicios y a su posterior desarrollo. Todo ello es objeto de estudio en la sección 4, donde se analizan dichos obstáculos tanto desde la perspectiva de comercio de servicios entre países, como en cuanto al ejercicio de actividades de servicios en el interior del país, cuestión particularmente importante en el caso español.
Por último, el tercer objetivo del Informe ha consistido en estudiar y revisar qué tipo de efectos cabe esperar que produzca la transposición de la Directiva (sección 5), tanto desde una perspectiva macroeconómica (en términos de crecimiento adicional, creación de empleo, incremento del comercio intracomunitario, etc.) como en cuanto a los efectos que progresivamente van a producirse en beneficio de las empresas de servicios, los consumidores y las propias Administraciones Públicas (Central, Comunidades Autónomas y corporaciones locales).
En este contexto, este Informe se ha redactado con objeto de cubrir tres objetivos:
En primer lugar, presentar los rasgos básicos del sector servicios en España, aportando datos y elementos relativos a su peso actual en el conjunto de la economía y sobre la situación del sector (sección 2), lo cual se completa con un análisis de las principales fuerzas que explican el crecimiento del terciario en España en los últimos años, los cuales van a seguir operando en el mismo sentido en el futuro (sección 3).
El segundo objetivo del Informe es plantear las barreras e impedimentos que existen en el funcionamiento de los mercados de servicios, en buena parte debidas al cúmulo de regulaciones que afectan al acceso a la prestación de servicios y a su posterior desarrollo. Todo ello es objeto de estudio en la sección 4, donde se analizan dichos obstáculos tanto desde la perspectiva de comercio de servicios entre países, como en cuanto al ejercicio de actividades de servicios en el interior del país, cuestión particularmente importante en el caso español.
Por último, el tercer objetivo del Informe ha consistido en estudiar y revisar qué tipo de efectos cabe esperar que produzca la transposición de la Directiva (sección 5), tanto desde una perspectiva macroeconómica (en términos de crecimiento adicional, creación de empleo, incremento del comercio intracomunitario, etc.) como en cuanto a los efectos que progresivamente van a producirse en beneficio de las empresas de servicios, los consumidores y las propias Administraciones Públicas (Central, Comunidades Autónomas y corporaciones locales).